Reporting To: Brand Manager
Key responsibilities will be to:
* Work with local agencies to develop and implement 360 degree communication strategies in line with the Brand plans;
* Gather continuous market intelligence on the product performance, customer and consumer attitudes and new problems and recommend corrective action if needed;
* Work closely with Demand planners to establish realistic demand plans;
* Work closely with sales team & distributors / customers to ensure effective implementation of plans and stimulate product support;
* Monitor and control Product Fixed and Marketing Expense (PFME);
* Work closely with New Product Development (NPD) project teams on NPD projects to launch new formulations or products based on Consumer Insights;
* Ensure marketing support in the form of Product information, Point of Sale (POS), Public Relations (PR), Relationship building and management is given to the country CCSD team.
The ideal candidate should possess the following skills and competencies;
* Honors degree in Marketing/ Sales or other Business related field from a recognized university;
* Minimum 2 years experience in Brand Marketing in an FMCG with a working knowledge of :
1. Consumer & trade promotions
2. Distribution & channel development
3. Basic finance
4. Working with agencies / third parties
* Ability to use networks to influence business activity;
* Excellent interpersonal skills with good relationship building skills;
* A proven team player with creative problem solving skills;
* Ability to multi task, self initiative, proactive with good presentation skills.
To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted
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